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August 24, 2026 · 5 min read

HEIC vs JPG: Which Should You Use? (And When to Convert)

HEIC saves space, JPG works everywhere. Here's a straight comparison of the two formats, and exactly when you should convert your iPhone photos to JPG.

A comparison between the HEIC and JPG image formats

If your iPhone photos are saving as HEIC and you're wondering whether that's good or annoying, the answer is both. HEIC gives you better quality per megabyte; JPG gives you compatibility with basically everything. Here's how they compare and when converting makes sense.

HEIC vs JPG at a glance

HEICJPG
File sizeRoughly half of JPG at similar qualityLarger
Image qualityBetter at the same file sizeGood, but less efficient
CompatibilityLimited — many sites and older apps reject itUniversal
TransparencySupportedNot supported
Best forStoring photos on your phoneSharing, uploading, printing

When to keep HEIC

Leave it as HEIC when the photo is just living on your iPhone or in iCloud. You get the same quality in about half the storage, which adds up quickly across thousands of photos. Apple devices handle it natively, so nothing feels different day to day.

When to convert to JPG

How to convert (free, nothing uploaded)

Drop the HEIC into Skrubly's Metadata Cleaner and it comes out as a universally-compatible JPG. Because the conversion re-encodes the image, the hidden metadata — including the GPS coordinates of where you took the photo — is stripped at the same time. It all happens in your browser, so the photo is never uploaded to a server.

Convert HEIC to JPG now — free and private.

Open the tool

Does converting lose quality?

Technically yes — JPG is lossy, so a conversion re-compresses the image. At high quality settings the difference is invisible for normal photos. Keep the HEIC original if you want a pristine master, and use the JPG copy for sharing and uploads.